HOT 100 artists/VH1/Warner Bro’s: Singer, Song-writer, Composer- Natania Lalwani

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461419_10151592576100497_1773553059_oNatania Lalwani, a singer, song-writer and composer is a graduate of the Musician’s Institute, LA. She has written for artists in the LA area including Warner Bro’s artist Neon Hitch and Independent artist Grayce. Her music has aired on VH1 India and been placed on US television. She was on Music Connections prestigious HOT 100 artists list of 2013 and a part of music connections top reviewed artists of 2013. Her music currently plays in over 5000 locations in the US at stores like Walmart, Best Buy, Target, Urban Outfitters etc. She was  just announced as a finalist for the legendary Unsigned Only Music Competition. She is all set to release a new single this fall! 

 

Q: Tell us a little bit about Natania

I grew up in Mumbai and went to Cathedral and John Connon School till the 8th grade. While most of my friends were straight A students. Studying was never my forte and math and science were the devil. I spent all my extra time immersing myself in dance,drama and music.

430263_10151409468340497_1983968751_nWhen I joined the JBCN Pan Academy, I  started coming out of my shell and did my first musical performance for a school concert. The rest is history. I recently graduated from Musician’s Institute. My life now revolves around music every hour of the day, which is the best thing in the world. I’m either working on my music or working with other artists.  I write about love most of the time and the millions of emotions that come along with it. I’m happiest when I’m sitting at a piano or with a guitar writing songs. 

Q You have released two singles (Cherry Love and The Letter) and debut EP “Hope & Heartbreak” Your music has been on VH1, US television and you have been featured in the prestigious HOT 100 Music Connection List. How did this all start and how did you find your passion for music?  

I started playing the piano at the age of 9 and I actually hated it! (I now thank my mother for forcing me to go!) My passion for music had been present since I was a child But I never thought of music as a career until I was 15 and I learnt how to play guitar. I started writing songs with my guitar and that’s when I knew it was what I wanted to do forever! After graduating college I immediately started working as an intern at a music publishing company. I worked there for 6 months before I got a job working for an extremely talented music producer Sam Trocki who developed Grammy winning producer Benny Blanco. It was such an amazing experience. He was working with so many amazing artists and he let me in on his projects which I am so grateful for. It’s all one thing leading to another!

Q: Tell us more about how Berklee’s Summer School program was a turning point for you? 

The summer program was the first thing I did after leaving Mumbai. I didn’t have much experience at the time and it was my first summer away from home. I was so fascinated with all the classes Berklee had to offer.

Our songwriting class was taught by Livingston Taylor (James Taylor’s brother) and I was completely in Awe. Not only was the music part of the experience life changing but being in a new city on your own for the first time really lets you get to know yourself! 

Q: What was your experience like at Musicians Institute LA? How did you feel when you released your extremely popular first single, Cherry Love?

Musicians Institute was incredible. It was 3 years of me just completely being immersed in music and working on my craft. You are surrounded by music and musicians 24/7! It truly helped shape me into the artist I am today. I met my mentors like Anika Paris who taught me everything I know about songwriting and now I work with her with in Los Angeles!  If it wasn’t for that school I wouldn’t be able to handle the different challenges of being an independent artist. It teaches you not only the music side of things but also teaches you to be your own business manager,PR person,Web Designer etc.

When I got there I was trying to find my voice and what my sound was. What was it that made me different and unique? I wrote more than a 100 songs while I was there, Cherry Love was the first one that really felt like me so I decided to debut it as my first single. 

I didn’t have a fan base at the time so didn’t expect much. The response was so overwhelming. I still remember going through all the comments and messages the day after it was released with tears in my eyes. It was a moment of pure joy to see that people were listening to it, buying it and sharing it with their friends. That feeling never gets old!

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Q: What are the struggles one can face if they chose to embark upon a path like yours and how do you overcome them?

I think one of the biggest struggles in this industry is to keep going. I see a lot of people giving up and choosing a more stable and safe job after a few months of “trying to make it big” I’ve realized all the little things slowly make the big things in this career.

There are a lot of highs and lows and it’s always a rollercoaster!  You have to have a great support system and surround yourself with your cheerleaders.It’s very easy to get discouraged through the dry spells of the business but trust me if you push through the little rain puddles you will always see the rainbows! 

Q: Any words of wisdom to us youngsters :D? 
Do what you love! Life is too short to do anything else. 
Cherry Love

The Letter 

Sanjana Basu

Sanjana Basu is a passionate explorer from Tufts University with a double major in Economics and International Relations. She has worked and lived in Bombay, Washington D.C, Boston, Texas, and Spain. She is very passionate about to economic development and growth in India. She has worked in political think tanks, NGO's, rural field work and policy organizations. She loves creating and leading organizations. She headed the South Asian Political Action Committee at Tufts, founded her own organization called Tufts Idea exchange to stimulate learning outside the classroom and led an organization that designed a syllabus and taught English to immigrants in the U.S. At IIM Bangalore she heads the events vertical at the Cultural Committee and is part of the Consulting Club. She loves to travel, hike/run/play badiminton, eat new and exciting food, and meet people of the world.

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